Agorapulse

Wouldn't it be great to do work that impacts more than just your bottom line? Hear what Troy Sandidge says in this clip from the Social Pulse Podcast: Agency Edition. 🎧 Listen to his episode of Social Pulse Podcast: Agency Edition on your favorite podcast player.

Digital ad revenue is expected to exceed $600 billion worldwide this year. Yet, despite such a lucrative and growing industry, it seems like it’s never been more challenging to be a paid ads manager or consultant. Where should you turn your attention, and what advanced advertising strategies can we reliably turn to? That’s what Maryna Burushkina is here to help us with. Maryna is the Founder & CEO at Growth Channel AI, as well as a Digital Marketing Consultant and Trainer. She has helped hundreds of multinational companies (such as Allianz and Philips) reshape their marketing to drive accelerated growth over the last decade. And she is building an AI technology to solve marketing inefficiencies using the power of data and micro segmentation. The MarTech Show hosts Robin Dimond and Mike Allton will talk to Maryna about: 🔶 What advanced advertising strategies are available to marketers today 🔶 How marketing agencies can drive success for their clients 🔶 Why such strategies and tactics are necessary Grab your seat: https://lnkd.in/gBfqXXu9 #MarTech #Marketing

Are you listening to brand mentions and sentiments online? Imagine effortlessly tracking every brand mention, industry discussion, and competitor move across social platforms, thousands of news sites, and millions of blogs. 💥 Thanks to Agorapulse's new listening tool, this is not just a possibility—it's your new reality. 💥 It's easy to create precision searches to unveil pivotal insights into brand sentiment, industry trends, and competitor strategies. Then, use those useful insights to build a content strategy that propels your brand to new heights!! What's the first keyword or hashtag you'd search for to monitor your brand's online presence?

Why are so many companies failing to engage with and deal with comments on social media? And more importantly, for agencies or large brands who are seeing tremendous volume, how are they supposed to keep up with and moderate all these comments? That’s what Matthew McGrory is here to help us with. Matthew McGrory is the CEO and co-founder of Arwen AI Limited, a tool to help enterprise brands revolutionize their social conversations. Arwen uses market-leading AI to put you in control of your social media paid and organic comments: automatically removing spam and toxic comments, detecting and managing negative comments, and spotting the opportunities to amplify the positive. Matt's previous experiences include roles such as Data Centre Engineer, CIO, and Technology Sales Director. The MarTech Show hosts Robin Dimond and Mike Allton will talk to Matthew McGrory about: 🔶 Why brands need to stay on top of comments 🔶 How technology can help and turn negatives into positives 🔶 What brands and agencies need to prioritize Grab your seat: https://lnkd.in/gdmK54zV #MarTech #Marketing

Here's the first week of May's SocialTrends for LinkedIn 📌 SocialTrends works for Facebook, Instagram, LinkedIn and X/Twitter 📌 Simply pick the platform then adjust Time or Region/Industry buttons 📌 See Engagement, Engagement rate, Impressions, and top hashtags #SocialTrends #SocialMedia

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Mari Smith shares her thoughts about Meta's AI and why Facebook continues to be a strong platform for marketing, particularly for retail brands. 🎧 Listen to the rest of the interview on the Social Pulse Podcast: Retail Edition on your favorite podcast player!

How should marketing teams approach the challenges of today, before turning to yet another piece of marketing technology? That’s what Jim Williams is here to help us with. Jim brings over 25 years of perspective on the profound changes that continue to shape the business of marketing. In leadership roles at category-creating martech companies, he’s both witnessed and contributed to the creation of the massive martech ecosystem and explosive growth of marketing operations. He was the first marketing operations leader at Eloqua, where he helped implement and evangelize modern demand practices, then went on to pioneer customer advocacy and the power of word of mouth marketing in B2B, and now serves as CMO for Uptempo. The MarTech Show hosts Robin Dimond and Mike Allton will talk to Jim Williams about: 🔶 How Martech spending today is harming CMOs 🔶 What marketing departments need to focus on to succeed 🔶 Why marketing agility is so desperately needed Grab your seat: https://lnkd.in/gCQEgXMF #MarTech #Marketing

How do you know which social media posts are winning you, your clients, or your customers? 🤔 (Hint: Your likes, comments, shares, and followers won’t tell you!) Whether you’re managing social media for clients, working with a team, or running your own business… Our FREE on-demand training shows you 👇 ✅ How conversion and revenue attribution work in our digital world ✅ What methodology works best to maximize this conversion and revenue attribution ✅ How to set up Google Analytics to see the right data and reports (you can do this for free with a Google Analytics account and a simple spreadsheet!) And so much more. Plus, we’ll show you how to automate this process so you always have it handy for your team, clients, or boss!

Here's the fourth week of April's SocialTrends for LinkedIn Try it for your clients! https://lnkd.in/g2FVCwDn 📌 It works for Facebook, Instagram, LinkedIn and X/Twitter 📌 Simply pick the platform then adjust Time or Region/Industry buttons 📌 See Engagement, Engagement rate, Impressions, and top hashtags #SocialTrends #SocialMedia